Duramed FUTURES Tour
Management & Staff
ZAYRA F. CALDERON
Chief Executive Officer
Zayra F. Calderon helped establish the Duramed FUTURES Tour as the top women’s developmental tour in the world. She acquired partial ownership of the Tour in September 1996, later gaining full ownership. The LPGA Tour acquired the Duramed FUTURES Tour in July 2007. Calderon assumed her role as CEO in May 2000, and in January 2009, she was named as LPGA Senior Vice President of New Business Development with overall responsibility for the Duramed FUTURES Tour, as well as global sales and new business development.
Her leadership has led to significant milestones for the Duramed FUTURES Tour, including:
• Spearheaded designation as the LPGA’s developmental tour.
• Negotiated purchase of the Tour by the LPGA in July 2007.
• Negotiated the award of LPGA Tour cards to the top money winners on the Duramed FUTURES Tour final money list, starting with three cards from 1999-2002, five cards from 2003-2007, and 10 cards in 2008 to present.
• Signed a national title sponsorship in 2006, with Duramed Pharmaceuticals, Inc.
• Created a qualifying tournament for Duramed FUTURES Tour members
• Set a record season purse of $1.795 million in 2009
• Increased tournament purses with a goal to elevate all events to offer $100,000 or more.
• Enabled the Tour to contribute more than $4.5 million to charitable organizations through Duramed FUTURES Tour events
A native of Costa Rica, Central America, Calderon came to the United States in 1971 to attend graduate school at the State University of New York. After completing her Ph.D. in psychology, she became an associate professor at the University of Connecticut. In 1981, Calderon joined CIGNA Healthcare and spent the next two decades in a number of key management positions, including president and CEO of CIGNA Dental Health and later as senior vice president of CIGNA International, Latin America Division.
Calderon began playing golf in 1990. In 2000, she bought full ownership of the Duramed FUTURES Tour. She is a member of the Executive Women’s Golf Association (EWGA). In 1996, she was named among the top three Hispanic women CEOs by the National Hispanic Chamber of Commerce and received the 1996 Corporate Achievement Award by Vista magazine. She was the recipient of the 2007 Executive Women's Golf Association (EWGA) Leadership Award and was a speaker at the 2009 University of Miami School of Business forum, “Global Mindsets: Women in Leadership/ Leveraging Cross-Border Perspectives.”
TRACY L. KERDYK
Vice President of New Business Development
Tracy L. Kerdyk, a native of Coral Gables, Fla., joined the Duramed FUTURES Tour staff in 1997, where she served as Director of Communications before being promoted in 1999 to her current position, Vice President of New Business Development. Kerdyk leads all aspects of new tournament and business development for the Tour.
Prior to joining the Tour, Kerdyk competed with exempt status on the Ladies Professional Golf Association (LPGA) Tour between 1988-1998. She recorded one victory at the 1995 JAL Big Apple Classic and finished 25th on the official 1996 LPGA year-end money list with six top-10 finishes. Since 1999, she has maintained her status with the LPGA in the Class A Tournament Division, Tournament Winner Category.
Kerdyk, a two-time National Golf Coaches Association (NGCA) First Team All-American, set an NCAA record in 1988 with 11 individual collegiate tournament victories. She was the recipient of three honors in 1988, including the NCAA Collegiate Player of the Year, the NGCA Player of the Year, and the Golfweek Magazine Collegiate Player of the Year. In 1999, Kerdyk was inducted into the University of Miami’s Sports Hall of Fame and the Coral Gables (Fla.) High School Hall of Fame.
Since 1983, Kerdyk has maintained an active role in the Coral Gables community and serves on numerous boards, including the Doral Publix Junior Championship Committee. Kerdyk graduated from the University of Miami with a degree in Broadcast Journalism and a minor in Politics and Public Affairs.
Christy Barks
Vice President of Tournament Operations
Birthplace: Florissant, Mo.
Residence: Lakeland, Fla.
College: Graduated from Southeast Missouri State University, Cape Girardeau, Mo., with a Bachelor of Science in Accounting and Finance.
Work Experience: Executive Director of American Cancer Society, Polk County (Fla.) Units; Assistant Director of Nike Lakeland Classic; member of the Winter Haven (Fla.) Leadership Class of XXII.
Lisa D. Mickey
Director of Communications/ Senior Writer of New Media
Birthplace: Winston-Salem, N.C.
Residence: New Smyrna Beach, Fla.
College: Graduated from High Point University, High Point, N.C., with a Bachelor of Arts in English; graduate work at the University of North Carolina at Greensboro in literature.
Work Experience: Associate Editor at Golf World magazine as staff writer for LPGA Tour, also covering collegiate and USGA women's amateur golf, and as Equipment Editor; Senior Editor and Equipment Editor at Golf For Women magazine; contributing writer for the New York Times, GOLF Magazine, United States Golf Association and various newspapers and magazines in the U.K.; staff sports writer for Greensboro News & Record (N.C.) newspaper; co-author of book, Champions of Women's Golf: Celebrating 50 Years of LPGA Golf (2000); contributing writer of The Solheim Cup coffee-table edition book (2005); winner of 2007 and 2008 Golf Writers Association of America Internet Features award.
Chris Osche
Director of Tournament Marketing & Sales
Birthplace: Boston, Mass.
Residence: Lakeland, Fla.
College: Graduated from Lynchburg College, Lynchburg, Va., with a Bachelor of Science degree in Political Science and a minor in French.
Work Experience: Account Executive, Capitol Office Solutions (Washington, D.C.), Sales Manager, Cross Creek Golf Club (Beltsville, Md.).
David M. Lafrennie
Director of Corporate Partnerships
Birthplace: Holyoke, Mass.
Residence: Ormond Beach, Fla.
College: Graduated from Providence College with a Bachelor of Science degree in marketing.
Work Experience: Vice president of marketing communications for the NBA, overseeing strategic communications plans to promote global merchandising, marketing partnerships and international business of the league; assistant vice president and director of sports marketing and strategic alliances for The Hartford Financial Services Group, Inc.; and director of marketing services at LEGO Systems, Inc.
Tammy Borden
Manager of Player Services
Birthplace: Bryn Mawr, Pa.
Residence: Ormond Beach, Fla.
College: Graduated from the University of Central Florida with a Bachelor of Science degree in Business Management and Administration.
Work Experience: Recently worked for the LPGA Teaching and Club Professionals (T&CP) until transitioning to the Duramed FUTURES Tour (2001-2009). Previous experience includes more than 10 years in the hospitality industry.
Joely Pique
Public Relations Manager
Birthplace: Gulfport, Ms.
Residence: Orlando, Fla.
College: University of Mississippi with a Bachelor of Arts degree in Radio and Television.
Work Experience: Recently worked for Hard Rock International as Corporate Marketing Manager (2006-2008). Public Relations Manager for The Ginn Company (2005-2006); Communications Manager for Harrah’s Entertainment Gulf Coast Region (2001-2005), Marketing Manager for Audubon Nature Institute in New Orleans, La (1999-2001) and Director of Public Relations for New Orleans City Park (1997-1999).
Brandy Andersen
Tournament Operations Coordinator
Birthplace: Orlando, Fla.
Residence: Orlando, Fla.
College: Bachelor of Science degree in sport management at Western Carolina University, Cullowhee, N.C.
Work Experience: Intern at 3 Creek Ranch Golf Club, Jackson, Wyoming; Apprenticeship at Highlands Country Club, Highlands, N.C.; Golf Academy pro shop assistant at Grand Cypress Resort, Orlando, Fla.
Golf Experience: Captain of Western Carolina women’s golf team (fall 2004-spring 2006); WCU 2003 Female Athlete of the Year and 2003 Southern Conference Freshman of the Year; winner of four NCAA Division I collegiate tournaments and led her team to the NCAA East Regional by winning the Southern Conference Championship as an individual and as a team.
Sheryl Fish
Partnership Services Coordinator
Birthplace: Toledo, Ohio
Residence: Port Orange, Fla.
College: Indiana University with a Bachelor of Science degree in sports marketing and management with a business minor.
Work Experience: Has worked entire life in family-owned South Toledo Golf Club in Ohio as the club’s golf shop assistant manager, concession manager and marketing director, organizing and running local tournaments and securing corporate sponsorships.
Jennifer Meyer
Marketing Coordinator, Tournament Marketing & Sales
Birthplace: Burlington, N.C.
Residence: Port Orange, Fla.
College: University of North Carolina at Chapel Hill with a Bachelor of Arts degree in Physical Education with a specialization in Sports Communications.
Work Experience: Recently worked for the LPGA until transitioning to the Duramed FUTURES Tour (2001-2008). Officiating Program Coordinator for the North Carolina High School Athletic Association (1995-2000).
Kelly Wergin
Head Rules Official
Birthplace: Greeley, Colo.
Residence:: Scottsdale, Ariz.
College: Attended Colorado State University. Graduated from the San Diego Golf Academy with an Associate Degree in Business.
Work Experience: P.J. Boatwright Jr. Intern at the Arizona Golf Association; Tournament operations staff member for Junior Golf Association of Arizona; Volunteer rules official for USGA amateur qualifying tournaments.
Taffie Brisley
Rules Official
Birthplace: Philadelphia, Pa.
Residence: Bradenton, Fla.
College: Graduated from James Madison University, Harrisonburg, Va., with a Bachelor of Science degree in Health and Physical Education.
Work Experience: Rules official for championships involving LPGA Teaching and Club Professionals, NCAA and NAIA colleges, Executive Women's Golf Association, Florida State Golf Association championships and junior tournaments. Served as USGA Rules Official and member of the U.S. Girls’ Junior Championship Committee
Jim Linyard
Rules Official
Birthplace: Lakewood, Calif.
Residence: Gilbert, Ariz.
College: Graduated from Arizona State University, Tempe, Ariz., with a Bachelor of Science degree in architecture.
Work Experience: Rules official and tournament administration with the Arizona Golf Association, Southwestern Golf Association, NCAA, AJGA, and USGA qualifying tournaments.
Mike Valicenti
Tournament Operations Assistant
Birthplace: Elmira, N.Y.
Residence: Palm Beach Gardens, Fla.
College: Bachelor of Science degree in business administration/marketing at the University of South Carolina-Coastal in Conway, S.C.
Work Experience: Worked in golf operations at Palm Beach National Golf Club and at PGA National Resort and Spa; director of marketing at Valicenti Advisory Services, Inc.; 10 years experience in the wholesale food service industry.
Golf Experience: Touring professional, played four years on the Gateway, Golden Bear and Tar Heel Golf Tours with three starts in Nationwide Tour events; LPGA Tour caddie; two-time New York State Men's Amateur Champion (1996 & 2000); and winner of the New York State Mid-Amateur Championship (1997).
Ashley Janser
Special Events Intern
Birthplace: New Britain, Conn.
Residence: Bristol, Conn.
College: Bachelor of science degree in sports and leisure management with a minor in health and physical education at Eastern Connecticut State University in Willimantic, Conn.
Work Experience: Worked as a game-day operations intern with the WNBA's Connecticut Sun; Served as the on-site director at Sky Hawks Sports Academy in Connecticut.
Tour Profile 
